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Pay Per Click Advertising | PPC Campaign Management Company Delhi | India love-martini

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PPC Campaign

As a customer, you feel more inclined to taste the Martini that the bartender recommends.
A pay-per-click campaign works exactly like a recommended drink and attracts users to your site.

What is PPC?

PPC or Pay-Per-Click is an effective form of Internet marketing in which advertisers pay a fee each time one of their ads is clicked upon.

So, instead of the regular old way of earning visits organically, you buy visits to your site. The most popular and well known form of PPC is search engine advertising.

So, tell us, how do you get people to notice you online?

You have to really make an impression (pun intended).

We don’t ‘set it’ and ‘forget it’

There’s nothing worse than not knowing what’s going on with your running campaigns.

We make it a point to provide you with a detailed, monthly analysis of whatever that’s happening with your PPC Campaign.

Monitoring budgets, setting up call tracking and managing campaigns; everything remains under scrutiny and we create detailed,objective-based analytical reports.

It ensures that you get enough value out of the reports.

What do we do?

Search engines reward well-targeted pay per click campaigns by charging them less for ad clicks.

Crafting a successful campaign is all about bringing together various factors including choosing the right keywords and leading the customer to the relevant landing page.

A well created and executed PPC campaign is the one where the right keywords are researched and used, and then organized into ad groups.

Brandsmartini’s eminent Pay-Per-Click services give you the opportunity to pay for the top positions on search engines.

Our PPC services compliment our SEO tactics by testing business models, market verticals and keywords, and allow you to develop your overall marketing strategy.

Our Services

Whether you’re looking for a complete PPC package or simply want to overhaul your existing PPC campaign, we have a number of paid marketing services mentioned below:Whether you’re looking for a complete PPC package or simply want to overhaul your existing PPC campaign, we have a number of paid marketing services mentioned below:

1. Google Search Advertising

Call it Paid Search, Search Engine Marketing or simply PPC; it’s one of the most crucial advertisement channels. Google accounts for two-thirds of all the searches. This being said, Google AdWords remains the most effective and popular advertising channel in the world.

Our professional AdWords strategy includes:

  • Keyword Analysis and Selection
  • Audience Targeting (Based on demographics and behavioural pattern)
  • Dynamic Search Ads
  • Optimized Landing Pages
  • Conversion Tracking
  • Call Tracking
  • PPC Cost Management

AdWords are part of pay-per-click model, where users bid on keywords and pay for each click on their advertisements.

2. Facebook Advertising

Facebook is the largest social networking platform the world with 1.2 billion active users, out of which 62% log in daily. There’s a lot of potential hiding in there.

Our targeted Facebook Advertising strategy delivers:

  • Increased brand recognition and loyalty
  • Increased sales
  • New clients based on interests
  • Customer insight
  • Extended reach

Our professional Facebook advertising strategy includes:

    Competitive Keyword Selection
    Audience Targeting (Based on demographics and behavioral pattern)

  • Dynamic Ad Creation
  • Social Remarketing
  • Campaign Monitoring
  • Conversion Tracking
  • Conversion Rate Optimization

3. Display Advertising

At Brandsmartini, through effective campaign management and with our expertise in display advertising, we help our clients with influencing and compelling banners, rich media and display ads for:

  • Brands Awareness
  • Lead Generation
  • App Marketing
  • Ecommerce Sales

We get you started with Google Shopping Programs displaying your ads on Google Display Network ensuring that you continue witnessing growth through paid advertising channels.

What’s included in our display advertising program?

  • Managing Placements (Site selection)
  • Contextual Targeting
  • Behavioural and Demographic Targeting
  • Conversion Tracking
  • Campaign Monitoring
  • Product Feed Review
  • Shopping Feed Optimization

4. Mobile Advertising

Our professional approach let’s our clients leverage the mass reach and lower Cost-Per-Clicks that comes with Mobile Advertising.

Integrating a variety of rich media, we take successfully take brands to the fingertips of their audiences.

Our Mobile Advertising Services includes:

  • Performance-based mobile ads
  • Brand marketing on handheld devices
  • Hyper local targeting ads

5. Retargeting(Remarketing)

At Brandsmartini, we offer complete retargeting services which include campaign development and management services to display ads on Google and Facebook.

Through targeting users based on keywords, categories and interests, we extend your reach on Google and Facebook increasing leads and sales, and recapturing and reengaging visitors that didn’t convert previously.

‘’Marketing happens every time you engage with your past, present and potential customers.’’

Pay per click campaigns have to be created by advertisers in such a way that not only are they relevant but also cater to the right target audience.

A bartender knows the perfect mix of Martini, which works like magic for his customers.

Similarly, Google, during any search, picks the best, most relevant words to be displayed in the much sorted ad space.

And that’s how the right mix of PPC gives your brand the perfect high.

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