With social media getting more and more ingrained in our daily lives, it’s now pivotal for business owners to get aboard. And taking into consideration this drastic shift to people or consumer-centric marketing, Twitter is now much more relevant than ever before.

‘How to create a direct link for Google My Business for getting direct customer reviews?’ – This is a fairly common question that I get asked a lot these days. And well, why not? Google My Business is a very powerful tool that doesn’t even require a single buck out of our pockets.

Social media is the ultimate opportunity to expand one’s digital footprint and generate sales revenue in return. And as we all know it, revenue is what makes for a sustainable business. Social media is the ultimate opportunity to expand one’s digital footprint and generate sales revenue in return.